Before they get into your wallet, supermarkets first get into your head. Andrew Short investigates how the same methods of behavioural finance can be used to encourage saving.
At your next visit to the supermarket take a look around and you’ll notice how every thing is planned to make it easier for you to part with your cash. There are cheaper items hidden away on low...
To continue reading this article...
Join Professional Pensions
Become a Professional Pensions Lite Member today
In just a few clicks you can start your free Professional Pensions Lite membership for 12 months, providing you access to:
- Three complimentary articles per month covering the latest real-time news, analysis and opinion from the industry
- Receive important and breaking news stories via our two daily news alerts
- Hear from industry experts and other forward-thinking leaders
