Pru annuity sales 35% lower as Budget changes continue to bite

Laura Miller
clock • 1 min read

Prudential has become the latest life company to report severely hit annuity sales in the wake of radical reforms to how people can access their pension.

Individual annuity sales were 35% lower in the first quarter of the year, the life company said, costing it £36m. Prudential said this reflected the "overall downturn in the market though 2013 a...

To continue reading this article...

Join Professional Pensions

Become a Professional Pensions Lite Member today

  • Three complimentary articles per month covering the latest real-time news, analysis and opinion from the industry
  • Receive important and breaking news stories via our two daily news alerts
  • Hear from industry experts and other forward-thinking leaders

Are you a trustee, investment consultant or in-house pension and benefit scheme professional? You can apply for full complimentary access here

Join now

 

Already a Professional Pensions
member?

Login

More on Defined Contribution

Partner Insight: Future-ready capabilities for pension schemes in a changing investment landscape

Partner Insight: Future-ready capabilities for pension schemes in a changing investment landscape

As pension schemes face increasingly complex investment challenges, research-powered capabilities can help deliver tailored exposures aligned with long-term objectives.

Fidelity International
clock 05 November 2026 • 6 min read
Partner Insight: Are mid-life employees becoming retirement's forgotten group?

Partner Insight: Are mid-life employees becoming retirement's forgotten group?

New research suggests many employees in their forties are slipping into a retirement planning blind spot

Royal London
clock 05 November 2026 • 4 min read
Partner Insight: From awareness to action – closing the retirement planning gap

Partner Insight: From awareness to action – closing the retirement planning gap

Many employees think about retirement. Far fewer take practical steps to prepare for it.

Royal London
clock 04 November 2026 • 5 min read
Trustpilot