PLSA and ABI to launch second pension attention campaign

Campaign aims to prompt behaviour changes among consumers aged between 30 and 55

Martin Richmond
clock • 2 min read
© Pay Your Pension Some Attention
Image:

© Pay Your Pension Some Attention

The Pensions and Lifetime Savings Association (PLSA) and the Association of British Insurers (ABI) are set to unveil their second “Pay Your Pension Some Attention” campaign.

The campaign, which was launched last year and featured an original song and video from rapper Big Zuu, aims to encourage members of the public to engage with their pension and how they can keep tr...

To continue reading this article...

Join Professional Pensions

Become a Professional Pensions Lite Member today

  • Three complimentary articles per month covering the latest real-time news, analysis and opinion from the industry
  • Receive important and breaking news stories via our two daily news alerts
  • Hear from industry experts and other forward-thinking leaders

Are you a trustee, investment consultant or in-house pension and benefit scheme professional? You can apply for full complimentary access here

Join now

 

Already a Professional Pensions
member?

Login

More on Industry

UK Pensions Awards 2026: Entries close tomorrow!

UK Pensions Awards 2026: Entries close tomorrow!

This year’s awards will be held on 11 June at The Brewery in London

Professional Pensions
clock 22 January 2026 • 3 min read
Majority of employers providing pension support to employees, research finds

Majority of employers providing pension support to employees, research finds

Barnett Waddingham finds 77% of employers paid pension contributions for employees on parental leave

Martin Richmond
clock 22 January 2026 • 2 min read
SPP: State pension age and boosting its sustainability

SPP: State pension age and boosting its sustainability

James Smith says a simple link to life expectancy risks ignoring reality

James Smith
clock 21 January 2026 • 3 min read
Trustpilot