Rebranding for a new frontier

Natasha Browne asks: are frontier markets just emerging markets with a new label?

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Growth in emerging markets is slowing down, albeit to a lesser degree than in developed markets. Pension funds are being encouraged to look to frontier markets as an alternative.

Call me a cynic but this sub-set looks a lot like its ‘more developed' emerging market counterpart. Are frontier markets simply a rebrand of emerging markets? The term ‘frontier market' may hav...

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