Perceptions of the pension industry: Cracking the trust code

Trafalgar House says prioritising clarity, simplicity and communication is key to building member trust

clock • 6 min read
Daniel Taylor: Trust in the pensions industry varies significantly
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Daniel Taylor: Trust in the pensions industry varies significantly

With financial security feeling increasingly uncertain, pensions are now more essential than ever in helping people secure their futures.

  But when we asked people to rate how much they trust the pensions industry – on a scale from 0 (no trust at all) to 10 (highly trustworthy) – responses were strikingly varied. People shared an...

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