Premier auto-enrolment

Naomi Rainey asks Whitbread Group, owner of Premier Inn and Costa Coffee, how it achieved its low AE opt-out rate

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Opt-out rates continue to be a major measure of success for auto-enrolment (AE). As headline numbers go, Whitbread's are among the best.

Following its 12-week postponement window, the service industry giant enrolled 16,000 of its 40,000 employees. In this first tranche, just 2% of employees chose to leave the scheme. To date, the...

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