ESG communications hamper initial pension engagement

But responsible investment communications have been shown to build confidence

Hope William-Smith
clock • 3 min read
Talking to savers in general about responsible investment helps build confidence.
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Talking to savers in general about responsible investment helps build confidence.

Talking to disengaged pension savers about ESG and responsible investment is not an effective way to encourage them to engage, Nest Insight says.

The research arm of government-backed auto-enrolment provider Nest today (30 November) published findings that disprove what it calls the "commonly held view" that ESG can motivate people back into savings....

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