Mass DC communications would increase efficiency

clock

Defined contribution pension communications would be more efficient if implemented to more than 50,000 members at a time, according to a research paper.

The paper by investment marketing firm Spence Johnson – which collected 90 communications campaigns from nine countries, but mainly Australia, Canada, New Zealand, Sweden and the US – argued that a...

To continue reading this article...

Join Professional Pensions

  • Unlimited access to real-time news, analysis and opinion from the industry
  • Receive our in-depth monthly magazine in either print or digital format
  • Access our Sustainable Investment Hub covering news and opinion from thought leaders in the ESG space
  • Receive important and breaking news stories selected by the Editors in our daily newsletter
  • Hear from industry experts and other forward-thinking leaders
  • Receive a monthly members-only newsletter with exclusive opinion pieces from leading industry experts and a feature from the magazine in advance of its release date

Join now

 

Already a Professional Pensions
member?

Login

More on Defined Contribution

Pot for life reforms could be a game changer for UK pension provision

Pot for life reforms could be a game changer for UK pension provision

David Lane says long-term benefits outweigh short-term implementation challenges

David Lane
clock 16 February 2024 • 4 min read
ACA expresses 'serious doubts' over pot for life proposals

ACA expresses 'serious doubts' over pot for life proposals

Group says proposals will reduce employer engagement and risk poorer outcomes

Jasmine Urquhart
clock 23 January 2024 • 5 min read
Smart Pension to provide ISS UK workplace scheme

Smart Pension to provide ISS UK workplace scheme

Appointment benefits 62,000 members and covers £200m AUM for workplace management company

Jasmine Urquhart
clock 27 November 2023 • 1 min read
Trustpilot