DWP spends £800,000 on Gogglebox adverts
The Department for Work and Pensions (DWP) spent nearly £800,000 on partnering with Gogglebox to produce a series of adverts to promote the benefits of saving for retirement.
The government department commissioned adverts which see the Gogglebox families talk about their own pension accounts, while also reviewing a previous DWP advert. In response to a Freedom of Information...
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