UK - Financial services companies, such as insurance and pensions providers, which sell primarily through intermediaries have been identified as the worst performers when it comes to customer services and complaint handling, according to a recent survey of 50 financial services companies by IBM and Swallow Information Systems, a provider of consumer-to-business customer management software.
Professor Merlin Stone, IBM professor of relationship marketing at Bristol Business School, who led the survey, said: The Financial Services industry rates poorly on customer complaints handling co...
To continue reading this article...
Join Professional Pensions
Become a Professional Pensions Lite Member today
In just a few clicks you can start your free Professional Pensions Lite membership for 12 months, providing you access to:
- Three complimentary articles per month covering the latest real-time news, analysis and opinion from the industry
- Receive important and breaking news stories via our two daily news alerts
- Hear from industry experts and other forward-thinking leaders
Are you a trustee, investment consultant or in-house pension and benefit scheme professional? You can apply for full complimentary access here
