Landscape said the merger with MakingGiants would build on its services in financial wellbeing and pensions communications
Landscape, the benefit and financial wellbeing digital communications agency that is part of Wealth at Work, has merged with MakingGiants.
MakingGiants - the business that was known as Ferrier Pearce Creative Group until September 2020 - has been working with clients across the property and pensions sector for almost 30 years.
Landscape said the two businesses had been on "parallel paths" for several years - building agencies that were planted firmly in the financial wellbeing, pensions and benefit communications world.
It said the combined entities would offer an enhanced service in this area, as well as deeper expertise in other areas, including property marketing - better serving both existing and future clients.
Landscape joint founder and creative director Ryan Sales said: "Landscape have long admired MakingGiants, and Ferrier Pearce before that from afar. Nigel [Ferrier] and his team have a highly regarded and established presence in both financial wellbeing and property. Coupled with Landscape's digital expertise and creative thinking, we believe our clients will benefit from more innovation and better engagement through our focus on evidence-based research.
"Our services are complementary, as are our values and culture. We're extremely excited about the future direction of Landscape as this presents a fantastic opportunity to grow as we develop a truly market-leading proposition."
